The 2020 NYC BIG BOOK AWARD recognized “Engage X Lead = Transform” by Samir Asaf in the category of Business & Leadership as a winner.


Samir Asaf, author of Engage X Lead = Transform®, receives national recognition through the NEW YORK CITY BIG BOOK AWARD®!

San Jose, CA — The 2020 NYC BIG BOOK AWARD recognized “Engage X Lead = Transform” by Samir Asaf in the category of Business & Leadership as a winner.

The competition is judged by experts from different aspects of the book industry, including publishers, writers, editors, book cover designers and professional copywriters. Selected award winners and distinguished favorites are based on overall excellence.

In this digital age, organisations are struggling to keep up with the rapid pace of change and rising complexity. Traditional engagement models are proving increasingly inadequate. According to Harvard Business Review, the most extensive and methodologically consistent global study of employee engagement shows that only 16% employees are engaged at work! Managers often feel detached from remote workers, while distributed team members feel increasingly disconnected from the center. ENGAGE x LEAD = TRANSFORM® is your field-guide to understanding and rapidly implementing the powerful Open-Source Engagement approach that has been proven to increase employee, partner, and customer engagement by a factor of 3x, according to the Boston Consulting Group. It details a multi-disciplinary digital-era approach to enterprise performance improvement and business transformation powered by inclusive leadership. The book is available through as a paperback, hard cover, e-book, kindle, and audiobook formats.

In 2020, the NYC Big Book Award once again achieved worldwide participation.  Entries remained strong during the worldwide pandemic. Book submissions streamed in from six continents and over 100 cities. Africa, Asia, Australia, Europe, North America and South America all participated.  Across the globe, book entries poured in from places such as Budapest, Capetown, London, Los Angeles, Mumbai, New York City, Port of Spain, Vancouver and Victoria to name a few.  Winners were recognized globally from Australia, Canada, England, India, Singapore, Uganda and the United States of America among others.

The breadth of publishers ranged from Amazon to Wiley, from Black Rose Writing to She Writes Press.  Our award-winning authors are from all kinds of different backgrounds and enrich the program.  We are proud of such diversity of winners and distinguished favorites in the annual NYC Big Book Award.

“We are pleased to highlight these books, recognize their excellence, and share their achievements.” said awards sponsor Gabrielle Olczak.  The awards program “foments a strong interest in these authors and publishing houses and we expect our winners and favorites to receive a heightened level of attention.”  Olczak went on to say that “excellent books can be found globally, and we are happy to help bring them to a larger audience.”

Contact the author: Dr. Samir Asaf; Tel: (917) 267-7764; Email:

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For more information, please visit:  To view the list of winners, visit; Distinguished Favorites listed here:



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